Product Trade Name Franchise Examples

Why you need to be in the startup game to win it business name.

Product trade name franchise examples. Toyota and chevrolet dealerships or pepsi and coca cola soft drink bottlers are products or trade names in which the product itself is what the franchisor is selling. Before you launch your business here is an example of a retail business you can use to learn. This type of franchise is when the franchisor gives the rights to trademarks trade names business process and the system in order for the franchisee to sell the product for a fee. A brand name or trade name is a name usually a proper noun applied by a manufacturer or organization to a particular product or service while a brand name is sometimes simply the name of the founders of a company such as john deere or johnson johnson founded by brothers robert wood james wood and edward mead johnson these days brand names are most often strategically thought out.

Product distribution product or trade name franchising involves more of a distribution arrangement car dealership than a business format franchise. Product and trade name franchising is the licensing of a franchisee or dealer to sell or distribute a specific product using the franchisor s trademark trade name and logo standard forms of franchising include product franchising traditional franchising and business format franchising. In a traditional distribution agreement the distributor s business is just that. It is unlikely that he will sell only one supplier s products.

He may sell either competing or complementary products. Franchise whether it is a food retail service or home based franchise just about any brand name that is recognized is a business format franchise. Trade name franchise is also known as product franchise. Trade name franchisee can be defined as an arrangement in which there is a supplier franchisor who supplies a product or product family to any dealer franchisee who could also avail the identity brand name of the supplier franchisor.

Product franchising is different than a business format franchising which is the most common form of franchising.